Walnut Creek, CA, a vibrant hub for leisure and business travelers alike, is making it easier than ever for visitors to book their perfect stay. Visit Walnut Creek has partnered with Ripe to enhance hotel visibility, drive direct bookings, and leverage powerful attribution data to demonstrate the economic impact of tourism in the region.
Creating a Seamless Booking Experience
To ensure visitors can effortlessly find and book accommodations, Visit Walnut Creek has strategically integrated Ripe’s booking tools across its website. Key features include:
- A sticky “Book Now” CTA in the primary navigation for easy access.
- A dedicated “Stay” section in the primary navigation leading to the lodging partner directory.
- “Book Now” CTA buttons on lodging partner directory pages.
- A prominent “Book Your Hotel” CTA button on the homepage.
These seamless integrations guide visitors to book directly with local hotels, facilitating easy bookings while keeping tourism dollars within the community.

Unlocking Valuable Insights with Attribution Data
Beyond increasing hotel bookings, Visit Walnut Creek is leveraging Ripe’s attribution data to track visitor trends and measure the true impact of tourism. By capturing bookings across leisure travel, events, and affiliates, the organization can better understand how visitors engage with Walnut Creek and the economic benefits they bring.
Strengthening the Local Economy
As a driving force for economic growth, Visit Walnut Creek ensures that tourism benefits local businesses. With Ripe’s tools, the organization can not only increase bookings, but showcase how these hotel stays contribute more broadly to Walnut Creek’s local economy. Through this partnership, Visit Walnut Creek is enhancing its role as a key advocate for the local economy while providing a more user-friendly experience for visitors.
Ready to see how Ripe can elevate your destination’s tourism ecosystem? Learn more with one of our product experts today.