BLOG

Milledgeville Teams Up with Ripe to Provide Travelers with Seamless Lodging Options

September 30, 2024 by Alexa Chumpitaz
Milledgeville Teams Up with Ripe to Provide Travelers with Seamless Lodging Options

We’re excited to announce that the Milledgeville-Baldwin County Convention & Visitors Bureau (CVB) has recently partnered with Ripe! As the official destination marketing organization for Milledgeville and Baldwin County, the CVB has been dedicated to driving tourism and fostering local economic growth since 1997. They work to attract individual travelers, group tours, and conventions to the Southern destination, helping drive Milledgeville’s hospitality industry.

Enhancing Group & Affiliate Functionality

Visit Milledgeville is particularly excited to leverage Ripe’s robust booking and affiliate tools to enhance their tourism efforts. By integrating Ripe’s group functionality, they’ll be able to offer custom booking experiences for large events, making it easier for visitors to find the perfect accommodations. Additionally, the affiliate tool presents a unique opportunity to drive bookings for major local events, a key area of focus for Visit Milledgeville.

Seamless Integration for Enhanced Booking Experience

Visitors to Milledgeville’s website can now easily book their stay, thanks to Visit Milledgeville’s excellent integration of Ripe’s tools. A prominent “Book Now” button in the navigation bar, along with Ripe’s search widget in the homepage hero section and the “Hotels & Lodging” page, ensures a seamless booking experience. This setup allows visitors to quickly find and secure accommodations, benefiting both travelers and local lodging partners alike.

Supporting Travelers in Times of Need

During Hurricane Helene, Visit Milledgeville showcased the value of Ripe’s affiliate engine tool by creating a landing page that directed travelers to a dedicated booking engine. Using Ripe’s features, they were able to filter out affected properties, helping travelers quickly find suitable accommodations during the storm. This innovative use of Ripe’s technology provided critical support during a challenging time. While it’s not always feasible for DMOs to implement such measures in urgent situations, Ripe’s engine remains a valuable resource for assisting travelers in impacted destinations. In cases where special emergency rates are needed, Ripe’s Emergency Response tool can also help clients facilitate lodging.

Looking Ahead

We’re proud to partner with Visit Milledgeville as they continue to promote their vibrant destination and welcome travelers. We were glad to lend a hand during Hurricane Helene, and we’re hopeful the toughest days are behind them so they can focus on sharing their historic charm with visitors. With Ripe’s booking platform and data-driven tools, they’re ready to take their destination marketing to the next level and continue supporting their local community in exciting ways.

Interested in seeing firsthand how Ripe can help your destination do the same? Schedule a live demo today!