DMOs Matter More in an AI World
08.04.2026But destination authority must reach the moments where travelers decide. I have watched travel distribution move through several major eras. I started in hospitality when [...]
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The Ripe Perspective
How Ripe’s ITA Saves Money For Suppliers and Travelers
06.16.2026At the core of Ripe’s mission is our drive to empower destinations to realize and retain the full value of the travel demand they generate. [...]
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The Future of Destination Marketing Is Local: Why It’s Time to Embrace the ITA Model
05.14.2025Tourism Economies Are Leaking Every year, destinations invest billions in marketing to attract visitors. Yet too often, the economic return doesn’t stay in the communities [...]
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The Importance of Collaborating with Community Events — And How Ripe Can Help
11.27.2024Why Community Events Matter Community events, especially multi-day ones, are often among the biggest demand drivers for your destination. These events draw travelers eager to [...]
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TRENDS & INSIGHTS
DMOs Matter More in an AI World
But destination authority must reach the moments where travelers decide. I have watched travel distribution move through several major eras. I started in hospitality when [...]
See more
TRENDS & INSIGHTS
How Ripe’s ITA Saves Money For Suppliers and Travelers
At the core of Ripe’s mission is our drive to empower destinations to realize and retain the full value of the travel demand they generate. [...]
See moreTRENDS & INSIGHTS
The Future of Destination Marketing Is Local: Why It’s Time to Embrace the ITA Model
Tourism Economies Are Leaking Every year, destinations invest billions in marketing to attract visitors. Yet too often, the economic return doesn’t stay in the communities [...]
See moreTRENDS & INSIGHTS
The Importance of Collaborating with Community Events — And How Ripe Can Help
Why Community Events Matter Community events, especially multi-day ones, are often among the biggest demand drivers for your destination. These events draw travelers eager to [...]
See moreTRENDS & INSIGHTS
Ripe Clients Voted as the Best Cities in the US by Travelers & Insights on Their Destination Marketing
Each year, the Condé Nast Readers’ Choice Awards showcase the best cities in the U.S., as chosen by travelers. This year’s list, titled “The Best [...]
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Ripe’s Connectivity Strategy: A Hotelier-Centric Approach
The “By Hoteliers, For Hoteliers” Philosophy Connectivity refers to the integration between a destination booking engine and their hotels’ distribution channels, and how they ensure [...]
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Exploring Ripe’s Plans: Which One is Right for Your DMO?
Destination marketing organizations (DMOs) wear many hats. From boosting local economies to enhancing visitor experiences, DMOs juggle a multitude of goals. Balancing budgets, satisfying diverse [...]
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The Impact of AI on Destination Marketing: Moving from an Age of Information to an Age of Answers
By: Jason Linder, President & CEO of Ripe Having crossed the one-year mark since the launch of ChatGPT, our journey through the evolving AI landscape [...]
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Stay Park City x Ski Butlers | How to Tailor Your Value-Adds to Incentivize Booking
Stay Park City is currently running a promotion in collaboration with Park City-based Ski Butlers. It’s local on local, and their visitors are loving it. [...]
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Ripe Announces Integration with Bandwango
Rooms. Experiences. 1 Stop Shop. As far as ‘big projects’ go here at Ripe, we have never tackled anything more incredible than this one for [...]
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Apple iOS 14: How will these changes affect you?
To quickly catch you up… Wait – what exactly is this ATT feature? Basically, Apple is now going to explicitly ask you, the consumer, if [...]
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Ripe & COVID-19 Recovery Solutions
The Ripe Software has always been a tool to drive off-season bookings, promote lodging partners, and measure economic impact. Unexpectedly, COVID created a new demand [...]
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